Tuesday, December 20, 2016

Happy Holidays from The Chamber Gadsden/Etowah County!

In This Week's Eblast:
Chamber Events:


Disclaimer: The above events are benefits of Chamber membership. Prospective members should contact the office to determine eligibility for attendance.  
____________
Ribbon Cuttings:
 
Disclaimer: In order to stay informed of time changes, postponements, and cancellations for ribbon cuttings it is highly recommended that all possible attendees register ahead of time to receive updates.
                           

                     
Member Events:

From Everyone at The Etowah County Career Technical Center, we want to wish each of you happy holidays and a Happy New Year. We are thankful for your support throughout 2016, and look forward to working with you during the upcoming year.
 
The Building Construction Class built our Christmas Tree (pictured below) out of pallets and also used the laser engraver to build and design the ornaments. We think it is the coolest tree around.

 
 
Also, you will notice a message to the side of the tree to honor Mr. Robbie Edwards our math instructor who passed during the Thanksgiving Holidays after a long battle with cancer. The ornaments on the tree were purchased by students in memory of Mr. Edwards and the money raised will be donated to a  local Christmas Charity.
 
Mark Stancil
Etowah County Career Technical Center
                                                 

 
NEW DEALS! 


Special Corporate Membership Rates for Chamber Members.

Chamber members can save 8% with Coosa Insurance!

Save 10% on your pressure washing & cleaning services today with Crozier!

Come by Paw Paw's BBQ in Gadsden for $1 BBQ Sandwiches on Wednesdays ONLY

Save 15% on duct cleaning & pressure washing services with Rainbow International Restoration!

Chamber members can now save 20% on ANY service from Sport Clips.


Would you like to see your Member to Member Deal here in our E-blast? Check out the program details and guidelines here and let us know by contacting will.mackey@etowahchamber.org or calling 256-543-3472 
                                                      



We would like to invite you to click the bold business name links below to be transported to the Facebook page of your fellow Chamber members. Please take a moment to "LIKE" these member pages and look for your Facebook page to be featured in the future!

THIS WEEK'S "LIKE IT UP" MEMBERS ARE AS FOLLOWS: 
(click the member business name below to be transported to Facebook page)




DON'T FORGET TO LIKE AND FOLLOW THE CHAMBER BY CLICKING BELOW!

  
 
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Tuesday, December 13, 2016

4 Steps to Improving Customer Retention


In This Week's Eblast:
Chamber Events:


Disclaimer: The above events are benefits of Chamber membership. Prospective members should contact the office to determine eligibility for attendance.  
____________
Ribbon Cuttings:
 
Tuesday Jan 24, 2017
... read more
·         Register Now

Disclaimer: In order to stay informed of time changes, postponements, and cancellations for ribbon cuttings it is highly recommended that all possible attendees register ahead of time to receive updates.
                           

                     
Member Events:

4 Steps to Improving Customer Retention

When your business is just starting out, acquiring new customers has to be your primary concern. But once you get beyond the initial stages, the key to real growth is not so much getting new customers, but customer retention. Without a well-thought-out plan to increase customer loyalty, your business could be leaving money on the table. What's worse, because it costs more to acquire a new customer than to upsell an existing customer, you're spending more time, effort and money than you need to for the same results. How can you maximize profits from existing customers?
 
1. Reach out with email. Encourage customers to sign up to receive marketing emails from your business by emphasizing the benefits they'll receive. For example, if you own a retail store or restaurant, promote your email newsletter as a way to get informed of new products, special events or upcoming promotions. Design mobile-optimized emails. Most people now check their emails on smartphones first, so if they can't easily view your message, they're likely to delete it. Are people opening your emails, but not clicking on them? That could be a sign that your emails aren't displaying properly on mobile devices.

2. Stay in touch on social media. Connect with your existing customers on the social media channels they prefer. For instance, if you own a B2B business, you and your salespeople should connect with customers on LinkedIn, responding to their posts and sharing relevant information. For a B2C business, get customers to follow you on social media by focusing on the benefits they'll receive-special offers, alerts on new products or services and invitations to events. Place social media icons prominently on your website and marketing emails so people can just click to follow you.

3. Focus on customer service. Outstanding service is essential to building loyalty. Regularly review your customer service processes and measure customer satisfaction using surveys and customer feedback. Provide ongoing training to your customer service team based on what you learn so that they're continually improving.

4. Create a retention-oriented sales team. Make sure your salespeople know how important customer loyalty is to your business's ongoing success. Train them to gently upsell products and services to existing customers without being pushy. Keep a customer-focused attitude: Make sure your salespeople are truly listening to what the customer needs and finding tailored solutions, rather than just pushing for the sale.
                                                 

 
NEW DEALS! 


Special Corporate Membership Rates for Chamber Members.

Chamber members can save 8% with Coosa Insurance!

Save 10% on your pressure washing & cleaning services today with Crozier!

Come by Paw Paw's BBQ in Gadsden for $1 BBQ Sandwiches on Wednesdays ONLY

Save 15% on duct cleaning & pressure washing services with Rainbow International Restoration!

Chamber members can now save 20% on ANY service from Sport Clips.


Would you like to see your Member to Member Deal here in our E-blast? Check out the program details and guidelines here and let us know by contacting will.mackey@etowahchamber.org or calling 256-543-3472 
                                                       




We would like to invite you to click the bold business name links below to be transported to the Facebook page of your fellow Chamber members. Please take a moment to "LIKE" these member pages and look for your Facebook page to be featured in the future!

THIS WEEK'S "LIKE IT UP" MEMBERS ARE AS FOLLOWS: 
(click the member business name below to be transported to Facebook page)




DON'T FORGET TO LIKE AND FOLLOW THE CHAMBER BY CLICKING BELOW!


  
 
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